In late 2018, we took a poll of Podcast Listening Habits in Nigeria. Here’s what we found…
Tied at 27.1% are Mornings and Evenings, periods listeners prefer to enjoy podcasts.
Only 18.6% listen to news podcasts.
![Fridays [48%], Saturdays [40%] and Mondays [36%] are favourites for Podcast Listening.](https://i2.wp.com/tonydoemedia.com/wp-content/uploads/2019/02/36.png?w=840)
Fridays [48%], Saturdays [40%] and Mondays [36%] are favourites for Podcast Listening.
However, 37.3% say they listen to podcasts for Information Value.
42.4% say they listen to podcasts once a week, while 20.3% say they listen daily.
![Fridays [48%], Saturdays [40%] and Mondays [36%] are favourites for Podcast Listening.](https://i1.wp.com/tonydoemedia.com/wp-content/uploads/2019/03/48.png?w=840)
Fridays [48%], Saturdays [40%] and Mondays [36%] are favourites for Podcast Listening.
52.5% prefer podcast under 40 minutes.
Over 40% of podcast listeners reside in Lagos State, Nigeria.
54.5% of podcast listeners in Nigeria are male.
57.6% don’t mind the use of explicit language in podcasts.
66.1% listen to podcasts at home.
74.6% listen to Pop Culture Podcasts.
![Those [both male and female] in the 15-34 year old demographic make up 78% of Podcast enthusiasts.](https://i0.wp.com/tonydoemedia.com/wp-content/uploads/2019/03/78.png?w=840)
Those [both male and female] in the 15-34 year old demographic make up 78% of Podcast enthusiasts.
94.9% listen to a podcast on their mobile devices.